No Branding Principles
Servitization is basically creating value by adding services. For manufacturers facing globalization, servitization is an avenue to generate new revenue. It is a new idea. Many companies have had some
Rebuild a service Brand
After-sales service is often seen as necessary devil and not many organizations think about the impact it has on revenues and customer satisfaction. This is despite the fact that dealers
Holocracy Principles to Build a company
While aftermarket revenues could contribute an upward 30-50% of existing revenues, many OEMs are not prepared to gain from it. Most OEMs fail to meet their service level agreement which
B2B Partnerships
Designing appropriate performance management system (PMS) for organization and its employees is a great challenge. Many companies find the PMS designed and deployed at fancy price and huge efforts have
Building and Scaling Meta-mediaries
All companies realise “human talent” is the primary differentiator and driver of growth. Disadvantaged by their size and ability to attract and retain the right talent, SME face major challenges.
Performance Measurement
Building a strong brand is a very big challenge, especially for an SME. While large scale companies can afford to splurge Crores on a product to create a nationwide brand