SOCIAL MEDIA: JOIN FOR FUN!
One common advice (solicited or otherwise) companies are offered today is “social media branding”. Whether a company is into value production, compressors or nappies, content and tool companies suggest social
SALES IN DIFFICULT TIME
With darkening of clouds over economic region, Indian companies are bracing for a challenging year. In many companies, sales funnels look bleak and the mood gloomy. Sales leaders are under
COST ALLOCATIONS- EASY METHOD IS NOT ALWAYS RIGHT
After being a witness to a company’s boardroom profitability review, I began to wonder whether the current economic condition has given rise to a renewed focus area of cost management.